One of the best ways to improve your professional writing is to study poetry.
This is particularly useful for those who already have a solid foundation in their profession yet want to improve their written communication.
Poetry explores the sound-meaning patterns of words and phrases. It opens the possibilities of language and brings knowledge of the origins (the etymologies) of words.
Understanding these fundamental elements of language enables you to break up rigid formulaic writing, phrases, catch-words, and modes of thinking—all of which can devitalise writing in a business context.
A solid understanding of poetry empowers you to write more creatively within the context of your profession, with a more agile awareness of rhythm inherent in sound and nuances of meaning. In short, being familiar with poetry adds vitality to your writing.
Of course, writing needs to suit the context, the profession, the audience. This means not writing poetry in place of professional writing, but using what poetry can teach us about language in order to enhance one's professional writing.
If you’re interested in learning more about how poetry can improve professional writing, contact us.